Beate Sørum is a digital fundraising consultant, who’s taken it upon herself to make the non-profit sector realise how much money they are losing out on by not taking the web seriously.
She works all over the world, giving talks, teaching classes and consulting on all things digital, from interaction design through content strategy to social media.
She loves the extremely impactful details that make or break a landing page - such as good interaction design in a donation form. Beate started her own company, b.bold, in 2014 after working for the Norwegian Cancer Society for 6 years.
Digital strategy needs to be connected to our business goals, and they need to be future proof. Our strategies have to form the basis of our channels - not the other way around.
In this session, Beate will teach you how to make a strong, effective strategy that you can use for years to come. You will get the frameworks and tools you need in order to do this in your own organisation tomorrow.